If you're considering GoHighLevel SaaS Mode, one of the most critical factors to evaluate is its pricing.
Understanding the cost structure helps you determine if it's the right investment for your business, how it compares to other SaaS solutions, and what expenses to anticipate beyond the subscription fee.
GoHighLevel SaaS Mode Pricing allows you to transform your agency into a software business, offering automation, CRM, and marketing tools under your own brand.
But with great potential comes financial commitments, including monthly fees, payment processing costs, and potential hidden expenses.
In this guide, you’ll discover:
- The exact pricing structure of GoHighLevel SaaS Mode
- What’s included in each pricing tier
- The true cost of running a GoHighLevel-powered SaaS business
- Hidden costs you need to be aware of
- How to maximize your ROI and make the most of your investment
By the end, you’ll have a clear, practical understanding of whether GoHighLevel SaaS Mode pricing aligns with your business goals.
Key Takeaways:
- GoHighLevel SaaS Mode lets you launch a SaaS business fast with built-in automation and billing.
- Recurring revenue makes it a profitable long-term strategy, but you need a strong marketing plan to succeed.
- It’s best for agencies, freelancers, and entrepreneurs looking to scale their business beyond services.
Let's start!
GoHighLevel SaaS Mode Pricing Plans
GoHighLevel SaaS Mode offers two main pricing plans tailored for agencies and entrepreneurs looking to resell the platform as their own SaaS product.
These plans provide different levels of access, features, and scalability options. Let’s break them down.
Agency Starter vs. Agency Pro SaaS Plan
| Plan | Agency Starter Plan | Agency Pro SaaS Plan |
|---|---|---|
| Pricing | $97/month | $497/month |
| SaaS Mode Access | ❌ Not included | ✅ Full SaaS Mode Access |
| Unlimited Sub-Accounts | ✅ Yes | ✅ Yes |
| White-Label Branding | ❌ No | ✅ Yes |
| Automated Billing & Subscription Management | ❌ No | ✅ Yes |
| Stripe Integration for Recurring Payments | ❌ No | ✅ Yes |
| Custom Pricing Plans for Clients | ❌ No | ✅ Yes |
| Built-in Support System for Clients | ❌ No | ✅ Yes |
| AI & Automation Reselling | ❌ No | ✅ Yes |
| SaaS Reporting & Usage Metrics | ❌ No | ✅ Yes |
| Mobile App & Custom Branding | ❌ No | ✅ Yes |
Breaking Down Each Plan
1. Agency Starter Plan – $97/month
This plan is not designed for SaaS reselling but instead serves as an entry-level package for agencies that want to use GoHighLevel’s CRM and automation features for their own business.
- Ideal if you’re an agency using GoHighLevel for your clients but not selling it as a SaaS product.
- Lacks white-labeling, SaaS automation, and subscription management tools.
- If you want to run a SaaS business, you’ll need to upgrade to the Agency Pro SaaS Plan.
2. Agency Pro SaaS Plan – $497/month
This is the true SaaS Mode plan, allowing you to sell GoHighLevel under your own brand and charge clients on a subscription basis.
With this plan, you can:
✅ Create and sell subscription plans with automated billing.
✅ White-label the software with your own branding, logo, and custom domain.
✅ Offer automated onboarding for new clients.
✅ Integrate Stripe for seamless payments.
✅ Monitor usage metrics and scale your business like a true SaaS company.
Monthly vs. Annual Pricing
Currently, GoHighLevel does not offer discounted annual pricing for SaaS Mode. The $497/month fee is fixed whether you pay monthly or annually.
Who Should Choose the SaaS Plan?
If you want to turn GoHighLevel into a SaaS business and generate recurring revenue from subscriptions, the Agency Pro SaaS Plan is your only option.
Example: Let’s say you charge your SaaS clients $197/month per account. If you acquire 10 clients, that’s $1,970/month in revenue while paying only $497/month for GoHighLevel SaaS Mode – making it a profitable investment.
Key Costs Involved in GoHighLevel SaaS Mode Pricing
While the $497/month GoHighLevel SaaS Mode plan is the core subscription cost, running a SaaS business involves additional expenses.
To ensure you have a clear financial picture, let’s break down all the key costs you should consider.
1. GoHighLevel Subscription – $497/month
This is your base cost for accessing SaaS Mode, including:
- White-label customization
- Automated billing and subscription management
- Stripe integration for payments
- Client onboarding automation
- Support and SaaS reporting tools
However, this is just the starting cost – you’ll need to budget for additional expenses.
2. Payment Processing Fees (Stripe, PayPal, etc.)
GoHighLevel integrates with Stripe for subscription billing. Stripe charges standard transaction fees for processing payments:
- 2.9% + $0.30 per transaction (for U.S. cards)
- 3.5% or higher for international transactions
Example:
If you charge a client $197/month, Stripe will take ~$5.91, leaving you with $191.09.
If you have 10 clients paying $197/month, Stripe’s fees will cost around $59.10/month.
3. Custom Domain & Hosting – $10 to $20/month
To fully white-label GoHighLevel, you’ll need a custom domain for your SaaS platform. Services like Namecheap or GoDaddy charge $10 to $20 per year for domain registration.
If you want to build a marketing website for your SaaS, you may need separate hosting, which costs $10 to $20/month (e.g., Bluehost, SiteGround).
4. Marketing & Advertising – $100 to $5,000+ per month
Your success with GoHighLevel SaaS Mode depends on how well you attract and convert customers. Marketing costs can vary depending on your strategy:
- SEO & Content Marketing – Free (if done yourself) or $500–$3,000/month (if outsourced).
- Facebook & Google Ads – Can range from $100 to $5,000+ per month depending on your budget.
- Social Media & Influencer Marketing – Costs vary based on approach and partnerships.
5. Customer Support & Management – $0 to $1,000+/month
Providing excellent support is essential to keep your SaaS clients happy. You may need to invest in:
- Helpdesk Software (e.g., Zendesk, Freshdesk) – $15 to $100/month
- Virtual Assistant (VA) or Support Agents – $500 to $1,000/month if outsourced
6. Email & CRM Tools – $0 to $300/month
Even though GoHighLevel has built-in CRM and email marketing tools, some SaaS owners prefer additional solutions like:
- ActiveCampaign, ConvertKit, or Mailchimp – $30 to $300/month
- Zapier (for automation) – $20 to $100/month
7. Custom App Development (Optional) – $1,000+ (One-time or monthly fee)
GoHighLevel allows mobile app white-labeling, but if you want a fully custom app, it may cost $1,000+ for development or a monthly fee if hiring a developer.
Total Estimated Monthly Costs
| Expense | Estimated Cost (Per Month) |
|---|---|
| GoHighLevel SaaS Plan | $497 |
| Payment Processing Fees | Varies (~$5–$50 per client) |
| Domain & Hosting | $10–$20 |
| Marketing & Ads | $100–$5,000+ |
| Support & Helpdesk | $0–$1,000+ |
| Email & CRM Tools | $0–$300 |
| Custom App Development | $0–$1,000+ (if applicable) |
| Total Estimated Cost | $500 to $7,000+ per month |
Comparing GoHighLevel SaaS Mode to Other SaaS Solutions
GoHighLevel SaaS Mode offers a ready-to-launch solution for agencies and entrepreneurs who want to sell SaaS without the complexity of building a platform from scratch.
But how does it compare to other SaaS options?
Let’s break it down.
1. GoHighLevel SaaS Mode vs. Building Your Own SaaS
| Factor | GoHighLevel SaaS Mode | Building Your Own SaaS |
|---|---|---|
| Development Time | Instant setup | 6–18 months of development |
| Upfront Cost | $497/month | $10,000–$100,000+ |
| Technical Skills | No coding needed | Requires developers |
| Hosting & Maintenance | Handled by GoHighLevel | Self-managed, ongoing costs |
| Feature Updates | Automated updates | You must build & maintain |
| Scalability | Easily scalable | Requires custom scaling solutions |
Key Takeaways:
- GoHighLevel SaaS Mode eliminates development headaches. You don’t need to hire developers or manage servers.
- Building your own SaaS offers full customization but requires massive time and financial investment.
- If speed-to-market is your priority, GoHighLevel SaaS Mode is the better choice.
2. GoHighLevel SaaS Mode vs. White-Label Alternatives
There are other white-label SaaS platforms that allow you to sell prebuilt solutions.
Here’s how GoHighLevel compares to GoZen, Vendasta, HighLevel competitors, and others:
| Feature | GoHighLevel SaaS Mode | White-Label Alternatives |
|---|---|---|
| Customization | Full branding control | Varies (some limited) |
| Subscription Billing | Automated via Stripe | Some offer manual billing |
| AI & Automation Tools | Built-in | May require third-party tools |
| Marketing & Sales Automation | Included | Often separate cost |
| Pricing Flexibility | Custom plans & tiers | Some have fixed pricing |
| Support System | Built-in | Often requires extra setup |
Key Takeaways:
- GoHighLevel SaaS Mode gives you full white-label control, while some alternatives have restrictions.
- Other white-label platforms may have cheaper entry costs, but often lack built-in automation and marketing tools.
- If you need an all-in-one CRM, automation, and SaaS solution, GoHighLevel is a stronger option.
3. Long-Term Cost-Benefit Analysis
| Factor | GoHighLevel SaaS Mode | Custom SaaS Build | White-Label Alternative |
|---|---|---|---|
| Initial Cost | $497/month | $10,000+ upfront | $97–$500/month |
| Monthly Expenses | ~$500–$7,000 | $2,000–$15,000 | $200–$2,000 |
| Time to Profitability | 1–3 months | 12+ months | 3–6 months |
| Maintenance Effort | Low | High | Medium |
| Scalability | High | High (if successful) | Medium |
Which Option is Right for You?
- If you want a fast, profitable SaaS model without coding, GoHighLevel SaaS Mode is the best choice.
- If you need full control and have a large budget, building a custom SaaS may be viable.
- If you prefer a middle ground with fewer features, a white-label alternative could work.
Learn More:
- What is GoHighLevel SaaS Mode? (Helpful Breakdown)
- GoHighLevel SaaS Mode Review: (My Honest Opinion)
- GoHighLevel SaaS Mode: (Pros, Cons & My Honest Take)
- GoHighLevel Review: (My Experience After 4 Years)
- What is GoHighLevel? [A User Experience]
- GoHighLevel Features: Complete List
- GoHighLevel Integrations
- GoHighLevel Pricing: (Costs Breakdown)
- Is GoHighLevel a CRM?: (Find Out Here💡)
- Is GoHighLevel Legit?: (Find Out Here 💡)
- Is GoHighLevel Worth It? (Find Out Here 💡)
- 15+ GoHighLevel Benefits: (Why You Need It)
Maximizing ROI with GoHighLevel SaaS Mode
To make the most of GoHighLevel SaaS Mode, you need to focus on profitability, retention, and revenue growth.
This section will break down how to structure pricing, add more value, and reduce churn so you can build a sustainable and highly profitable SaaS business.
1. Structuring Your Pricing Tiers for Maximum Profitability
Your pricing strategy directly affects your revenue and growth potential.
Here’s how to create a pricing model that works:
A. Common SaaS Pricing Models
- Flat-Rate Pricing → One price for all features
- Tiered Pricing (Recommended) → Multiple pricing levels with increasing value
- Usage-Based Pricing → Charge based on usage (e.g., number of contacts, automation runs)
- Freemium Model → Free basic plan with premium paid options
B. Recommended Pricing Tiers for GoHighLevel SaaS Mode
| Plan Name | Pricing | Features |
|---|---|---|
| Starter Plan | $97–$149/month | Core CRM, funnel builder, automation tools |
| Pro Plan | $197–$299/month | Advanced automation, AI tools, reputation management |
| Premium Plan | $399–$599+/month | Full access, unlimited sub-accounts, VIP support |
💡 Pro Tip: Your Pro Plan should be the most attractive, offering the best value to encourage upgrades.
2. Offering Value-Added Services to Increase Revenue
To increase your average revenue per customer (ARPU), bundle additional services with your SaaS plans.
A. High-Value Add-ons You Can Offer
- Done-for-You Marketing Automation ($99–$299 extra/month)
- Custom Funnel & Website Design ($499–$2,000 one-time fee)
- Paid Ad Management (Google & Facebook Ads for $500–$5,000/month)
- Coaching & Consulting (Sell 1-on-1 sessions for $97–$297 per hour)
💡 Pro Tip: Position your SaaS as a business growth solution, not just a software tool. This justifies premium pricing.
3. Strategies to Reduce Churn & Boost Retention
Customer retention is key to long-term success in SaaS. Here’s how to keep your clients engaged and paying every month:
A. Onboarding & Training
- Offer step-by-step video tutorials and live training sessions
- Create an interactive knowledge base (FAQs, help docs, etc.)
- Assign account managers to high-ticket clients
B. Ongoing Engagement & Support
- Send weekly email tips on how to maximize GoHighLevel
- Offer community access (Facebook groups, Slack, Discord)
- Provide priority support for high-paying clients
C. Upselling & Expanding Value
- Launch loyalty discounts for annual plans
- Introduce new automation & AI features regularly
- Personalized check-ins to prevent cancellations
💡 Pro Tip: The longer a customer stays, the higher their lifetime value (LTV). Focus on keeping them engaged with value-driven support.
GoHighLevel SaaS Mode Pricing – Hidden Costs to Watch Out For
While GoHighLevel SaaS Mode offers a scalable and profitable way to run your SaaS business, there are some hidden costs you should be aware of.
These costs can impact your profit margins, especially as you scale and acquire more clients.
1. Scaling Expenses as You Acquire More Clients
As your SaaS business grows, your operational costs will increase. Here are some key areas where expenses may rise:
A. Increased Software & Hosting Costs
- More clients = higher server demands → Leads to increased GoHighLevel usage fees
- Storage and bandwidth usage might increase over time
💡 Solution: Factor in future growth when setting your pricing structure. Keep a profit margin of at least 60% to cover scaling costs.
B. Additional SaaS Accounts & Sub-Users
- GoHighLevel allows you to sell sub-accounts, but you pay per account
- The more clients you onboard, the higher your monthly costs
💡 Solution: Price your plans to cover sub-account costs while ensuring profitability.
C. Increased Marketing & Sales Costs
- More competition = higher ad spend (Facebook, Google Ads)
- You may need a dedicated sales team as you scale
💡 Solution: Focus on organic marketing strategies (SEO, content marketing, referrals) to balance paid advertising costs.
2. Potential API & Third-Party Tool Integrations
Many agencies using GoHighLevel SaaS Mode integrate third-party tools for extra features. While useful, these can add unexpected costs.
A. Common Third-Party Tools & Costs
- Zapier (Automations): $30–$100+/month
- Twilio (SMS & calls): Pay-as-you-go pricing
- Mailgun (Email sending): $35+/month (depends on volume)
- AI & Chatbots (e.g., OpenAI for chatbots): Varies based on usage
💡 Solution:
- Only integrate tools when absolutely necessary
- Choose affordable alternatives that still meet your needs
3. Costs Associated with Hiring Support Staff or Virtual Assistants
As your SaaS business grows, managing customer support, onboarding, and sales inquiries can become overwhelming.
You may need to hire staff or virtual assistants (VAs).
A. Types of Support Staff & Estimated Costs
| Role | Hourly Rate (Freelance/VA) | Full-Time Salary |
|---|---|---|
| Customer Support Rep | $5–$15/hr | $2,500–$4,000/month |
| Technical Support | $10–$25/hr | $3,000–$6,000/month |
| Sales Rep (Closer) | Commission-based or $15–$30/hr | $4,000–$8,000/month |
| Funnel Builder/Designer | $20–$50/hr | Project-based pricing |
💡 Solution:
- Start with freelancers or VAs to reduce costs
- Use AI-powered chatbots (like ManyChat) to automate support
- Offer self-service resources (FAQs, video tutorials) to minimize support requests
Is GoHighLevel SaaS Mode Worth the Price?
If you’re considering investing in GoHighLevel SaaS Mode, one of the biggest questions is: Is it worth the cost?
While the platform provides a white-label SaaS solution, its pricing may not be for everyone.
This section will help you determine whether SaaS Mode is the right investment for you based on your business goals, revenue potential, and scalability.
Who Benefits Most from the Pricing Structure?
GoHighLevel SaaS Mode is designed for businesses that want to scale beyond traditional agency services and generate recurring revenue. Here’s who benefits the most:
✅ Marketing & Digital Agencies – If you manage multiple clients, SaaS Mode lets you sell access to your white-labeled CRM and automate billing.
✅ Freelancers & Solopreneurs – If you're offering services like automation, lead generation, or website building, you can package them as a SaaS solution.
✅ Business Coaches & Consultants – You can provide your clients with a done-for-you CRM, automated workflows, and marketing tools under your own brand.
✅ Entrepreneurs Building a SaaS Business – Instead of developing SaaS from scratch, you can launch quickly using GoHighLevel’s infrastructure.
✅ IT & Automation Service Providers – If you offer chatbot automation, lead nurturing, or email marketing, SaaS Mode allows you to bundle these services into a subscription model.
💡 Key Takeaway: If you want to transition from a service-based business to a productized SaaS model, GoHighLevel SaaS Mode is a smart investment.
When Does It Make Sense to Invest in SaaS Mode?
Not everyone should jump into GoHighLevel SaaS Mode immediately.
Here’s when it makes sense to invest:
✔️ You Have an Existing Client Base – If you already serve clients who need CRM, automation, or marketing tools, you can easily transition them to your SaaS subscription.
✔️ You Want Recurring Revenue – If you’re tired of one-time service fees and want a scalable business model, SaaS Mode helps you generate predictable monthly income.
✔️ You’re Ready to Market & Sell Your SaaS – GoHighLevel provides the infrastructure, but you still need to attract and retain customers. If you have a solid marketing plan, you can scale quickly.
✔️ You’re Willing to Manage Support & Onboarding – While GoHighLevel automates much of the setup, you’ll still need to provide basic support and onboarding for your clients.
💡 Key Takeaway: If you’re ready to build a subscription-based business, SaaS Mode offers a turnkey solution with minimal setup effort.
Real-World Cost vs. Revenue Projections
To see whether GoHighLevel SaaS Mode is financially viable, let’s compare the costs vs. potential revenue.
🟢 Scenario 1: Small-Scale SaaS Business (10 Clients)
| Expense/Revenue | Cost / Earnings |
|---|---|
| GoHighLevel SaaS Plan | $497/month |
| Stripe Fees (3%) | $30/month |
| Marketing & Ads | $200/month |
| Total Expenses | $727/month |
| Client Revenue (10 clients @ $97 each) | $970/month |
| Profit | $243/month |
🔹 At just 10 clients paying $97/month, you cover costs and make a small profit.
🟢 Scenario 2: Mid-Size SaaS Business (50 Clients)
| Expense/Revenue | Cost / Earnings |
|---|---|
| GoHighLevel SaaS Plan | $497/month |
| Stripe Fees (3%) | $145/month |
| Marketing & Ads | $500/month |
| Customer Support (VA $500) | $500/month |
| Total Expenses | $1,642/month |
| Client Revenue (50 clients @ $97 each) | $4,850/month |
| Profit | $3,208/month |
🔹 With 50 clients paying $97/month, you generate over $3K in profit per month.
🟢 Scenario 3: Scaling to 100+ Clients
If you scale to 100 clients at $97/month, you’re making nearly $10K/month in profit after expenses.
At this level, you might need:
- A dedicated support team
- More marketing budget
- Additional automation tools
💡 Key Takeaway: Even at a small scale, GoHighLevel SaaS Mode is profitable. The key is acquiring and retaining customers efficiently.
Frequently Asked Questions
FAQs on GoHighLevel SaaS Mode Pricing
How much does GoHighLevel SaaS Mode cost?
GoHighLevel SaaS Mode is available with the Agency Pro SaaS Plan, which costs $497/month. This includes all the features needed to run a SaaS business, such as white-label branding, automated billing, and client management tools.
Can I customize GoHighLevel SaaS Mode to fit my brand?
Yes! You can fully white-label GoHighLevel by customizing the logo, domain, colors, and even the mobile app to match your brand identity.
Do I need technical skills to set up GoHighLevel SaaS Mode?
No coding or development skills are required. The platform provides an easy-to-use interface for setting up your SaaS business, and the billing system is automated through Stripe integration.
How can I attract customers to my SaaS business?
Success with GoHighLevel SaaS Mode depends on effective marketing and sales strategies. You can use SEO, paid ads, social media marketing, and email campaigns to acquire new clients.
What’s the biggest challenge of running a SaaS with GoHighLevel?
The biggest challenges include customer acquisition, pricing strategy, and ongoing support. While GoHighLevel handles the technology, you’ll need to invest in marketing and client retention efforts.
Final Thoughts
GoHighLevel SaaS Mode offers a turnkey solution for agencies, freelancers, and entrepreneurs looking to launch a white-labeled SaaS business without the heavy cost and complexity of building software from scratch.
But is it the right move for you?
✅ The Bottom Line: Who Should Use It?
If you’re serious about scaling beyond a service-based model and want to build a recurring revenue stream, GoHighLevel SaaS Mode is a powerful and cost-effective solution. It allows you to:
- Sell a white-labeled CRM under your brand
- Automate billing & subscriptions for hands-free revenue
- Offer AI & automation tools to boost client value
- Manage client accounts with minimal effort
However, it does require active marketing, client acquisition, and support management – so it’s not a passive income solution. You must be willing to try to attract and retain customers.
⚖️ Is It Worth the Cost?
For businesses that already have clients in need of marketing automation, sales funnels, or CRM tools, SaaS Mode is an easy upsell that can increase your revenue per client significantly.
But for those just starting, you may need to invest heavily in marketing to get traction.
✔️ Best for:
✅ Agencies looking for recurring revenue
✅ Freelancers & consultants who want to scale their services
✅ Entrepreneurs who want a SaaS business without coding
✅ IT & automation experts who want to monetize automation tools
❌ Not ideal for:
🚫 Those who don’t have a client acquisition strategy
🚫 Businesses expecting instant passive income
🚫 People who prefer one-time service sales over subscriptions
📌 Key Takeaways
🔹 GoHighLevel SaaS Mode lets you launch a SaaS business fast – no coding, no development headaches.
🔹 The real challenge is customer acquisition – you need a strong marketing plan.
🔹 Recurring revenue makes it a profitable long-term strategy, but scaling requires effort.
🔹 It’s ideal for agencies, freelancers, and entrepreneurs looking to move beyond services.
If you’re ready to transition from a service-based business to a productized SaaS, GoHighLevel SaaS Mode provides everything you need to get started.
Get Started with GoHighLevel SaaS Pro Plan for Free today ==>
