GoHighLevel for Digital Agency: [Full Guide & Free Templates]

In this post, I am going to show you exactly how to use GoHighLevel for Digital Agency to land more clients, and grow your business in a record time.

As a digital agency business owner, you understand the challenges and emotional toll of starting and running a successful agency. Your commitment is to provide excellent services and build strong relationships with clients to achieve the best results in meeting their goals.

With floods of tools out there that claim to enhance workflows and services, it is challenging to determine the best for your clients' needs.

That is where GoHighLevel for Digital Agency comes in.

GoHighLevel is the ultimate tool that's changing how digital agencies run their business. It helps agencies generate leads, nurture them, and convert them into paying customers.

It is worth mentioning that GoHighLevel is a CRM digital agency tool that an agency designs for agencies.

And that makes it the best option for your digital agency business.

Let's get started.

What Is a Sales Funnel for Digital Agency?

The sales funnel for a digital agency is a simple visual process that is designed to guide your potential agency clients from the awareness stage to the stage where they eventually become loyal customers or a desired action.

Simply put, it's the steps people take to become a customer.

As a digital agency owner using GoHighLevel, understanding and implementing a sales funnel is a crucial aspect of guiding your clients through the journey from initial awareness to becoming loyal customers.

In the context of GoHighLevel, a sales funnel is a systematic approach to guide prospects through various stages, aiming to convert them into long-term clients.

Go High Level streamlines this process by providing tools and features that facilitate lead generation, personalized communication, and conversion tracking systems.

This makes it possible for you to analyze and optimize your agency's performance and stay ahead of the competition.

Here's how a sales funnel for a digital agency using GoHighLevel typically works and it's also called the five stages of a sales funnel.

Five stages of the sales funnel:

• Awareness: At the top of the funnel, prospects become aware of your digital agency through marketing efforts, such as online content, ads, or social media.

• Interest: As prospects show interest, GoHighLevel allows you to capture their details, segment them based on preferences, and deliver targeted content to nurture their interest.

• Decision: Through personalized communication and engagement, prospects move toward making a decision. GoHighLevel facilitates this stage with features like automated follow-ups, appointment scheduling, and customized offers.

• Action: This stage involves converting prospects into clients. High Level provides tools to support seamless conversion, providing a unified platform for transactions, contract management, and ongoing client engagement.

• Retention: This is the final stage and you aim to ensure you keep the customer as long as possible. You need to constantly send automated follow-ups, personalized content, and targeted offers, it helps in maintaining a strong and lasting relationship with clients, which ensures continued satisfaction and customer loyalty.

The key benefit of using GoHighLevel for your digital agency's sales funnel lies in its features to streamline and automate these stages, offering a cohesive and efficient approach to acquiring and retaining clients in the digital landscape.

How Well Does GoHighLevel Work for Digital Agencies?

How about having a comprehensive marketing tool suite that empowers you to build your digital agency website effortlessly, without the need for coding or design skills?

Imagine you can handle marketing, automation, and follow-ups, and maximize conversions without relying on third-party experts to put it all together.

How better would your life be?

Let's take an example.

Look at a scenario where you receive constant notifications of new leads entering your digital agency sales pipeline on autopilot, which allows you to spend quality time with your loved ones.

Sounds like a dream, right?

Well, it can be your reality.

The struggle to sell digital agency services often lies in a lack of understanding of how to generate sufficient high-quality business leads that are ready to pay for your service.

And that is where a platform like GoHighLevel and your marketing expertise can transform your agency business from surviving to thriving.

As a digital marketing agency, GoHighLevel serves as the ideal tool to create and manage successful campaigns for your clients.

It enables you to swiftly design engaging and modern landing pages to attract new customers, execute effective email campaigns, and produce various promotional materials.

For example.

If a client aims to promote a new product, GoHighLevel allows you to craft an appealing page optimized for customer conversion.

Also, it facilitates timely follow-up emails for individuals who have shown interest but haven't taken the plunge yet.

GoHighLevel features for digital marketing agencies extend to easily organize webinar events for clients seeking more public promotion of their services or products.

You can create registration pages, program schedules, watch pages, and even set up automated email reminders for event participants.

It doesn’t matter the type of agency you operate:

• Social media agency
• Brand agency
• SEO agency
• PPC agency
• Chatbot design agency
• Graphic design agency
• Content marketing agency
• Website design/management agency
• Copywriting agency
• Email marketing and automation agency
• Media agency

GoHighLevel will always come through – GHL is focused on making you money and nothing else.

Think of GoHighLevel as your comprehensive toolbox filled with everything you need, tailored specifically for marketing agencies. And it eliminates the need to waste time gathering the right tools, which allows you to focus on providing your clients with an unforgettable service experience.

Key GoHighLevel Features for Digital Agency

GoHighLevel is an all-in-one CRM tool solution that an agency designs for agencies.

Here are the key features of GoHighLevel for digital marketing agencies:

#1. Marketing Automation Tools

HighLevel offers automation tools for your marketing campaigns seamlessly.

Right from lead generation to conversion, GHL streamlines the processes and efficiently manages your client's journey.

In addition, you will be able to launch and manage email campaigns with ease, which ensures your marketing efforts are always on point.

#2. Agency View and Sub-Account View

This feature allows you to generate unlimited sub-account views for your clients and that keeps you and your team organized.

The best part is that you will be able to navigate seamlessly between the Agency View and Sub-Account View.

You can access global settings, learning materials, and specific features tailored for your digital agency. GoHighLevel ensures a user-friendly experience for efficient management.

#3. Digital Agency Snapshots for Efficiency

Snapshots are known as pre-made templates and it's designed for the efficiency of your digital marketing agencies.

You will be able to save time and effort with pre-built Snapshots. Create sub-accounts with ready-to-use marketing campaigns and workflows.

GoHighLevel streamlines this process, which allows you to focus on delivering exceptional services to your clients.

#4. Reporting and Analytics Tools

Go High Level provides these tools for you to gain insights into your campaign performance with robust analytics tools.

You can track essential metrics such as click-through rates, conversion rates, and engagement. Make informed decisions for continuous improvement.

#5. White Label Website Builder

GoHighLevel's white-label website builder empowers you to craft sophisticated websites for your agency and clients, all without the need for coding expertise.

It has a diverse array of templates, tailoring them to align seamlessly with your brand's needs.

Also, the platform provides an intuitive drag-and-drop website builder, facilitating the seamless creation of custom pages and sections to meet your specific requirements.

This professional-grade tool ensures that your agency's online presence is not only visually compelling but also fully aligned with your brand identity.

#6. Automated Webinars Tools

Easily engage a wider audience with automated webinars. Showcase your agency services, address common questions, and feature industry professionals as guest speakers.

This will help you elevate your credibility and provide valuable insights to your audience.

GoHighLevel is your all-in-one solution for elevating your digital agency to new heights. Explore these features, streamline your operations, and watch your agency thrive in the digital landscape.

How To Use GoHighLevel For Digital Agency

As a digital marketing agency, a comprehensive tool is essential to streamline your business operations, foster lead generation, and effectively manage clients.

Here's a complete breakdown of how to use GoHighLevel for your digital marketing agencies:

#1. Create a Free GoHighLevel Account

Creating an account is the first thing you need to do and the good part thing is that you can test GoHighLevel for free for 14 days without paying a dime.

You will use the trial period to understand and set things together.

To begin, head over to GoHighLevel.com/14-day-trial and click on the button that says “Start Your 14-Day Trial”.

A page will pop up that will ask you to supply basic information about your business like image the below.

You need to supply:

• Company name
• Your full name
• Email address
• Phone number

Then, click on “Go To Step #2” and you will be asked to provide your credit card details – keep in mind that you will not be debited any amount until the end of your trial.

You also need to choose the plan you want to opt-in for. You should choose the Agency Unlimited Plan because that is the plan that is suitable for your agency business before the last plan.

You will also be able to save hugely if you continue to use GHL at the of your trial. You get 2 months free and only pay for 3 months as you can see below.

You get a 17% discount instead of the normal price.

#2. Use GoHighLevel Pre-Made Snapshots

If you are a complete beginner and you don't want to set up anything yourself – don't worry, High Level has your back.

GoHighLevel introduces a feature known as Snapshots, it's accessible within the Agency View. These Snapshots serve as a valuable tool for creating new sub-accounts tailored to your clients.

Within the platform, there are diverse snapshots designed for various business niches. This means that when onboarding a client within a specific niche, you can effortlessly use the relevant snapshot, enabling a seamless setup on GoHighLevel with just one click.

So, what's inside these Snapshots?

They are thoughtfully crafted to optimize your efficiency, each containing prebuilt campaign workflows to kickstart your journey.

For example.

The Marketing Snapshot comes equipped with a prebuilt marketing audit offer campaign, while the Day Spa Snapshot features a $50 gift card workflow.

Also, the flexibility extends to allowing you to craft your snapshots, especially beneficial if you frequently work with clients in a particular industry.

This feature is geared towards saving you time and enhancing your overall experience with GoHighLevel.

#3. Use GHL Templates for Digital Marketing Agencies

Templates make your life easier when it comes to designing anything on GoHighLevel – you just need to plug in and play.

GoHighLevel provides a rich array of templates designed for funnels, emails, and websites.

Whether you are crafting materials for your agency or catering to client needs, the platform offers a vast selection of templates that can be easily accessed and customized to meet your specific requirements.

Similar to the snapshot feature, these templates cover various business niches, ensuring versatility in your design options.

Moreover, you can save your creations as templates, adding a layer of personalization to your projects.

This feature streamlines the design process, allowing for efficiency and flexibility in template utilization.

#4. Create Your First Membership Website

If you have clients that deal with membership programs or courses. Go High Level offers a specialized tool for creating custom membership websites.

This feature empowers you to design personalized pages, efficiently manage user accounts, and seamlessly integrate with various payment gateways.

By leveraging the membership site builder, you not only enhance the value of your services but also contribute to the growth of your clients' businesses.

#5. Create Digital Marketing Campaigns

GoHighLevel stands out as a remarkably flexible and feature-rich platform, making it a top choice for crafting and executing digital marketing campaigns.

What adds to its appeal is the automation that takes over much of the campaign management once your strategies are live.

GoHighLevel has Workflow functionality. With Workflows, you have the power to determine the flow of your campaign. You need to begin by incorporating a trigger event that sets the course for subsequent actions.

For example.

Imagine you want to invite individuals to a free webinar. The trigger event is the spot they click to reserve their spot.

GoHighLevel not only automatically adds the booking to the calendar but also allows you to schedule a series of reminder emails or SMS at intervals leading up to the webinar date.

Workflows can be tailored to suit the simplicity or complexity of your campaigns, whether they involve a single channel or multiple channels.

Also, the platform lets you utilize your existing workflows and campaigns as templates for future uses.

This feature translates to valuable time savings, eliminating the need to create everything from scratch.

Simply select a similar workflow you've used before, duplicate it, and tweak it to suit the requirements of your new campaign.

It's that simple!

#6. Use Automation to Save Time and Resources

GoHighLevel provides a significant advantage with its robust automation features, allowing your marketing agency to streamline administrative tasks and focus on more impactful activities.

Here are key aspects that can be effortlessly automated on the platform:

• Marketing Campaign Workflows: Effortlessly design and automate the flow of your marketing campaigns, ensuring seamless execution.
• Lead Data Integration: Automatically add lead data to your campaigns, eliminating manual data entry and enhancing efficiency.
• Calendar Management and Appointment Booking: Simplify the scheduling process by automating calendar management and appointment bookings.
• Pipeline Management and Lead Nurturing: Automate the nurturing of leads within your sales pipeline, ensuring a consistent and personalized approach.
• Voicemail Drops and Forced Calls: Streamline communication through automated voicemail drops and forced calls, saving time and effort.
• SMS, WhatsApp, and Social Media Chat Conversations: Automate messaging across various platforms, enhancing communication with leads and clients.

GoHighLevel remains the best and ultimate tool for your agency and that is obvious.

#7. Sell GoHighLevel as SaaS and Increase Revenue

If you want to generate more income, GoHighLevel allows you to sell the entire platform as a Software as a Service (SaaS) to clients.

This offers you the flexibility to set your prices, which allows you to determine the value of the platform.

The good thing is.

GoHighLevel is white-labeled, allowing seamless incorporation of your agency's branding. This ensures that clients perceive it as your proprietary solution, without realizing they are using GoHighLevel.

An added advantage is that no restrictions on the frequency of selling the platform as a SaaS, presenting a limitless opportunity for additional revenue.

Quick One: To sell GoHighLevel as a SaaS, a subscription to the Agency Unlimited plan at $297/month is required.

For enhanced client value, consider opting for the white-label zap and mobile app upgrade at an additional $497/month. This includes a customized mobile app for resale to clients and a branded zap tailored to your agency's identity.

Tips to Get the Best of GoHighLevel for Your Digital Agency

To ensure you get the most out of this powerful platform, consider the following tips:

• Invest Time in Learning: Dedicate time to explore GoHighLevel's features and functionalities. The more you understand the platform, the better equipped you'll be to leverage its capabilities for your agency's benefit.

• Utilize Pre-Built Snapshots: Take advantage of GoHighLevel's pre-built snapshots tailored for different business niches. These snapshots can save you time when creating sub-accounts for clients, providing ready-to-use campaign workflows.

• Explore Templates for Efficiency: Browse through the diverse collection of templates available for funnels, emails, and websites. Templates cater to various business niches, offering a convenient starting point for your designs. Save your designs as templates for future use.

• Automate Repetitive Tasks: Leverage GoHighLevel's automation features to streamline repetitive tasks such as lead data management, appointment booking, and campaign workflows. Automation frees up your time to focus on strategic aspects of your agency.

• Customize for Brand Consistency: Ensure brand consistency by customizing templates and designs to match your agency's branding. GoHighLevel's white-label capabilities allow you to add your branding seamlessly, presenting a cohesive image to your clients.

• Create Custom Membership Websites: If your clients offer membership programs or courses, use GoHighLevel's membership site builder. This feature enables you to create custom pages, manage user accounts, and integrate with payment gateways, adding value to your services.

• Master Workflows for Campaign Management: Understand and master GoHighLevel's Workflows. These allow you to design the flow of your campaigns, trigger events, and automate actions. Create simple or complex workflows tailored to single or multi-channel campaigns.

• Explore SaaS Opportunities: Consider selling GoHighLevel as a white-labeled Software as a Service (SaaS) to clients. This presents an additional revenue stream, and the platform's white-label options allow you to seamlessly integrate it into your agency's offerings.

• Stay Updated on New Features: Regularly check for updates and new features within GoHighLevel. Staying informed ensures you can incorporate the latest tools and functionalities into your campaigns, keeping your agency at the forefront of digital marketing.

• Network and Share Insights: Connect with other GoHighLevel users and share insights within the platform's community. Networking can provide valuable tips, best practices, and innovative ways to optimize your agency's use of GoHighLevel.

By incorporating these tips into your digital agency's strategy, you'll be well-positioned to harness the full potential of GoHighLevel, offering enhanced services to your clients and driving the growth of your agency.

Benefits of Using GoHighLevel For Digital Agency

Here are the benefits of using GoHighLevel for your digital agency business:

• Seamless Website Development: GoHighLevel's white-label website builder empowers you to craft professional websites effortlessly, even without coding skills. Choose from an array of templates, customize them to align with your brand, and utilize the intuitive drag-and-drop website builder for tailored pages and sections.

• Pre-Made Snapshots for Quick Setup: Time is of the essence in the agency world. GoHighLevel's pre-made snapshots in the Agency View simplify the process of creating sub-accounts for clients. These snapshots come tailored for various business niches, and equipped with pre-built campaign workflows to jumpstart your projects.

• Diverse Template Options: The platform boasts a wealth of templates for funnels, emails, and websites. Whether you're creating assets for your agency or clients, access hundreds of templates designed for multiple business niches. Save your designs as templates, ensuring a vast repository for future projects.

• Membership Site Builder for Added Value: Enhance your service offering by utilizing GoHighLevel's membership site builder. Tailor-made for clients with membership programs or courses, this feature allows the creation of custom membership websites, providing an added layer of value to your services.

• Campaign Automation and Workflows: GoHighLevel stands out for its flexible and feature-rich campaign automation. The platform's workflows enable you to design seamless campaign flows, automating actions triggered by specific events. From follow-up emails to SMS reminders, the possibilities are extensive.

• SaaS Opportunity for Additional Revenue: GoHighLevel presents a unique opportunity to boost your income by selling the platform as a SaaS to clients. With white-labeling options, you can add your agency's branding, offering clients a customized solution. This opens the door to limitless revenue potential, especially when coupled with the white-label zap and mobile app upgrade.

• Comprehensive Automation Capabilities: Time-consuming administrative tasks can now be automated with GoHighLevel. From marketing campaign workflows to lead data management and appointment booking, the platform simplifies your agency's operations, allowing you to focus on value-driven tasks.

• Analytical Insights for Informed Decisions: GoHighLevel's analytics tools enable you to monitor campaign performance effectively. Track metrics such as click-through rates, conversion rates, and engagement, gaining insights to inform data-driven decisions and refine your strategies.

• Personalized Client Engagement: Leverage GoHighLevel's communication features, including SMS and email, to stay connected with your clients. Deliver timely updates, property information, and personalized offers, providing exceptional customer service.

• Scalable and Limitless Potential: GoHighLevel's scalability ensures it grows with your agency. Whether you're a startup or an established firm, the platform's features cater to your evolving needs, offering limitless potential for expansion and success.

Using GoHighLevel for your digital agency is more than a choice; it's a strategic move toward efficiency, client satisfaction, and scalable growth. The benefits outlined above underscore how this all-in-one platform can be the catalyst for elevating your digital agency to greater success.

Drawbacks of GoHighLevel for Digital Agency

While GoHighLevel offers a comprehensive set of features and benefits for digital agencies, it's essential to acknowledge some potential drawbacks that users may encounter.

Here are a few considerations:

• Learning Curve: Implementing GoHighLevel effectively requires a learning curve. Users, especially those new to similar platforms, may need time to familiarize themselves with the interface, features, and customization options.

Solution: GoHighLevel provides extensive tutorials on various channels and also offers user communities where you can engage and ask questions from fellow users.

• Overwhelming Features: The platform offers a wide array of features, which can be overwhelming for users who only require specific functionalities. Agencies should take the time to identify and utilize the features that align with their business goals.

Solution: The CRM tool is well organized, so you only what matters to you and leave what's not.

• Customization Complexity: While customization is a strength of GoHighLevel, complex customization needs may require advanced technical skills. Agencies without a dedicated technical team might find certain customization tasks challenging.

Solution: As with any platform you just joined, you will master the whole process within a week and this is one of the usefulness of this platform to learn and implement what you have learned.

• Potential for Feature Overload: The platform's extensive feature set might lead to feature overload, where users may not fully utilize or benefit from all available features. Agencies should prioritize features that align with their specific business objectives.

Solution: As your digital marketing agency business grows, you may still need those features and that is why you should keep them for feature use.

• Ongoing Support and Updates: Agencies need to stay updated with the platform's new features and updates. Depending on the support plan chosen, access to customer support and training resources may vary.

Solution: As GoHighLevel upgrades its platform features and brings in more tools, it also provides tutorials tailored to these updates, and an email is sent out to notify users.

It's important to note that the perceived drawbacks can vary based on the specific needs, preferences, and scale of your digital agency. Despite these considerations, I find that the benefits of using GoHighLevel outweigh the potential drawbacks, making it a valuable tool for streamlining my business operations and growing my business.

GoHighLevel for Digital Marting Agencies – FAQs

Updated lists of Frequently Asked Questions about GoHighLevel for Digital Agencies.

GoHighLevel for Digital Agency – Final Words

GoHighLevel stands as a powerhouse for digital agencies, offering an array of features and tools tailored to streamline your agency business operations, generate leads, and enhance client management.

From its user-friendly white-label website builder to automated marketing campaigns and customizable templates, GoHighLevel empowers agencies of all sizes.

It simplifies complex tasks, facilitating effective lead generation, and providing robust client management solutions, GoHighLevel proves to be a comprehensive solution designed to elevate the efficiency and success of digital agencies.

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